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Tom Volz Repeat Purchase Reminders for WooCommerce

v1.3.1 · by Tom Volz

Don’t stop at one reminder. Keep customers coming back with recurring Pro reminders, A/B testing and revenue tracking. Unlimited campaigns in Free.

About this plugin

ONE REMINDER ISN’T A REPEAT-PURCHASE STRATEGY.

A customer buys today. You send one reminder months later—but what if they still don’t reorder? A single follow-up can be missed. Tom Volz Repeat Purchase Reminders for WooCommerce lets you go further: Free gives you unlimited reminder campaigns, while Pro lets you build recurring follow-ups instead of stopping after one email.

FREE: Start bringing customers back. Create unlimited campaigns, choose a delay in days or months after a completed order, customize your email, and let WordPress schedule the reminder automatically.

PRO: Keep the follow-up going—and learn what works. Schedule recurring reminders at defined intervals, build multi-step campaigns, test email variations with A/B testing, and measure clicks, conversions, and attributed revenue. Product targeting and customer segmentation help make follow-ups more relevant.

The difference: don’t rely on one chance to win the next order. Build a repeat-purchase process you can test and improve.

  • Start without a campaign cap: Free includes unlimited reminder campaigns, so you can build reminders around your products and reorder cycles.
  • Control the timing and message: Choose when a reminder should go out and customize its subject and content.
  • Check before customers see it: Send a test email before activating your campaign.
  • Know what happened: Review scheduled, sent, and failed reminders in WordPress.
  • Scale beyond a single follow-up: Pro adds recurring reminders and multi-step campaigns.
  • Improve instead of guessing: Pro adds A/B testing, click/conversion tracking, and revenue attribution.

If your main goal is to bring existing WooCommerce customers back—not to run every kind of newsletter, popup, or abandoned-cart campaign—this focused workflow keeps the job clear and manageable.

Start free — no campaign limit

The free version includes the core reminder workflow:

  • Unlimited customer reminder campaigns.
  • Custom delay in days or months after a completed order.
  • Custom email subject and content.
  • Automatic reminder scheduling after completed orders.
  • Test emails before sending to customers.
  • Synchronization of existing completed orders.
  • Overview of scheduled, sent, and failed reminder emails.
  • Customer unsubscribe link.
  • Customizable email placeholders, including {first_name}, {order_number}, {order_date}, {site_name}, and {unsubscribe_url}.

You can start with straightforward reminders and keep using the free version for as many campaigns as your store needs.

Pro: go beyond the first reminder

Move from one reminder to a repeat-purchase process you can refine. Pro is for stores that want more follow-up opportunities and clearer evidence of what works.

  • Recurring reminders: Schedule additional reminders at defined intervals instead of stopping after one email.
  • A/B testing: Compare email variations to learn which subject lines or messages perform better.
  • Product targeting: Focus reminders on relevant products customers have purchased.
  • Customer segmentation: Adapt follow-ups for different customer groups.
  • Smart timing: Use advanced timing options to make follow-ups more relevant.
  • Multi-step campaigns: Build a sequence of follow-ups rather than relying on a single message.
  • Cross-selling: Introduce relevant additional products in follow-up emails.
  • Coupons and offers: Add incentives to selected campaigns.
  • Click and conversion tracking: Measure how customers respond to your reminders.
  • Revenue attribution: Track revenue attributed to reminder campaigns.

Free removes the campaign-count barrier. Pro adds the repeat sequence, audience controls, testing, and measurement to develop that workflow further.

Explore Repeat Purchase Reminders Pro

Features

  • Unlimited reminder campaigns in Free.
  • Custom reminder delay in days or months.
  • Custom email subject and content.
  • Automatic scheduling after completed WooCommerce orders.
  • Test email function.
  • Synchronization of existing completed orders.
  • Overview of scheduled, sent, and failed emails.
  • Customer unsubscribe link.
  • Customizable email placeholders.
  • Email delivery through WordPress wp_mail() and scheduling through WordPress Cron.

How it works

  1. Create a reminder campaign.
  2. Choose how long after a completed order the reminder should be sent.
  3. Customize the email subject and message.
  4. Send a test email to check the content.
  5. Save the campaign. WordPress schedules the reminder automatically.
  6. Review scheduled, sent, and failed emails in the delivery overview.

Privacy

The plugin stores reminder-related information in the WordPress database, including order ID, customer ID, email address, scheduled time, and delivery status. Email delivery uses WordPress wp_mail() and your site’s mail configuration.

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